All in one infrastructure for affiliate & performance marketing
One system for sending leads, tracking what happens to them, and knowing exactly what you are owed. Built for anyone running paid traffic and getting paid on results.
Analytics
Leads, revenue and delivery health
Traffic source breakdown
- Taboola168
- Facebook74
- Instagram22
- Google15
- Direct4
Insertion type split
- Traffic
- Manual
- Shuffled
What breaks when volume grows
Most teams do not lack tools. They lack one system that ties leads, partners and payouts together.
Four jobs that break at volume. Alion runs all four.
Every lead sent by hand is a lead sent late.
Manual forwarding between partners doesn't scale past a handful of relationships, and it breaks down exactly when volume matters most. Alion's distribution engine routes every lead automatically, by country, traffic source, landing page, or any combination you define, with weighted splits across multiple partners and automatic failover when one partner's system goes down.
Traffic distribution
Weighted split with automatic failover
- Northgate Media50%0 sent
- Velora Partners30%0 sent
- Kestrel Ads20%0 sent
Built for affiliates, performance marketers, and the networks connecting them.
Built for anyone moving traffic, tracking conversions and reconciling payouts across more than one partner. Pick who you are.
Affiliates and media buyers
Send every lead to the partner that pays
- Route by country, source and landing page, with weighted splits across buyers.
- Stop paying for bots, proxies and dead numbers before they reach a partner.
- See revenue per lead the moment it converts, not a week later.
How it works
Three steps from first lead to paid invoice.
- 1
Connect your traffic
Add your traffic sources and landing pages. Leads start flowing into one place.
alion.appTraffic sources
Meta3 landingsConnected
Google2 landingsConnected
Taboola4 landingsConnected
- 2
Route and screen every lead
Set the rules once. Alion checks each lead and sends it to the right partner.
alion.appTraffic distribution
Weighted split with automatic failover
IncomingGB lead- Northgate Media50%0 sent
- Velora Partners30%0 sent
- Kestrel Ads20%0 sent
- 3
Know what you are owed
Conversions sync back from partners, priced per agreement, ready to invoice.
alion.appPayments and invoices
This month- Northgate Media$18,420.00Paid
- Velora Partners$12,975.50Invoiced
- Kestrel Ads$7,310.00Due in 6 days
Traffic in, filtered and routed, deposit confirmed, revenue counted.
Someone clicks your ad on Meta, Google or Taboola.



They fill in the form. Your tracker records the click.


Checks the lead, picks the offer, respects every cap.
The lead is delivered. A lead ID comes back.


Every lead makes the full loop: out to the network, back with the money.
The CRM reports every status, up to the deposit.
Counted on the lead, at the price of its offer.
Your tracker and traffic source see the conversion.



Budget goes to the traffic that actually pays. Next click.

Every lead, guided to the right partner.
A single lead moves through the entire system, sent, routed, tracked, and reconciled. See every step before you talk to us.
One lead, start to finish.
A single lead moves through the entire system, sent, routed, tracked, and reconciled. See every step before you talk to us.
Plugs into your stack
Traffic sources, trackers, broker CRMs, postbacks, APIs and webhooks.








What operators say
From affiliates, media buyers and networks running Alion every day.
We finally stopped staring at dashboards all day.
Our media buyers used to be glued to their screens, re-routing leads by hand. Now Alion sends traffic to wherever EPC is highest on its own. It’s given us back hundreds of team hours every week, and our bottom line has noticed too.
Andrei KovalenkoBold Rabbit MediaMulti-deal structures, handled.
We run a mix of CPL, CPA, and dynamic CRG deals across several networks, and tracking that accurately used to be a nightmare. Alion’s revenue tracking is flexible and detailed enough that we can see profitability by deal type instantly, with no custom spreadsheets.
Tomasz WierzbickiKingsley ClicksConnected a new CRM in 5 minutes, no support ticket.
Adding a new broker or advertiser CRM used to mean filing a ticket and waiting days (sometimes hours, when things were busy) for someone to write custom hooks. With Alion’s self-serve AI integration builder, we hooked up a non-standard CRM in under five minutes without touching any code.
Kateřina NovotnáLeadwiseAlion makes smart decisions faster than any media buyer could.
Optimization used to be reactive: we’d analyze yesterday’s data and tweak today’s campaigns. Now Alion keeps evaluating flow quality and shifts weight automatically to maximize revenue. Our buyers can focus on creative strategy instead of manual routing.
Tunde AdeyemiCopperline TrafficHandles high-volume CRG deals flawlessly.
If you run CRG alongside regular CPA, you know how delicate the balance is. Alion tracks CRG targets against live performance, so we never over-deliver or under-monetize a campaign.
Ananya IyerVelvet LeadsEvery feature is free. You pay for lead volume.
Every plan gets the full platform. Pick the one that matches how many leads you send each month, and move up when you grow.
- Up to 3,500 leads a month
- Unlimited users
- Account manager and personal support
- Up to 10,000 leads a month
- Unlimited users
- Account manager and personal support
- Unlimited destinations
- Unlimited routing flows
- Unlimited affiliate networks
- All delivery types (CRM, Postback, Telegram, Email)
- Lead shuffle and bulk operations
- Advanced analytics and reporting
- IP blacklist and traffic quality controls
- Priority support
- 99.9% uptime SLA
- 1 week of onboarding, with a 1 hour call every day
- Migration from your current system
- Chat and email support, answered within 1 hour
Reach your monthly lead limit and Alion stops and asks you to upgrade. You are never charged for overage.
Questions we get before every demo
Short answers here. The full list covers routing, fraud, revenue and setup.
See all questions- Alion sits between your traffic and your buyers' systems: it sends every lead to the right buyer, tracks what happens to it, and works out exactly what you are owed.
- No. Your buyers keep whatever system they already use. Alion is the layer that decides where leads go, delivers them, and reconciles the money afterwards. It never asks your buyers to change anything on their side.
- No, and it is not meant to. Your tracker measures your traffic and your spend, which is the half of the equation before the form is submitted. Alion handles everything after. Click IDs from Binom, Keitaro, Voluum and RedTrack are recognised and carried through to postbacks, so conversions land back in your tracker automatically and the two halves finally add up.
- Yes, all of them. Those tools work on getting traffic to your page. Alion starts once a lead exists. Nothing in your current stack gets replaced.
- Anyone running paid traffic and getting paid on results across more than one buyer. Media buyers, affiliates, affiliate networks and agencies. The point where it starts paying for itself is usually two or more buyers and enough daily volume that spreadsheets have become a real job.
- Less so. With one buyer you get fraud filtering, the delivery audit trail and automatic revenue tracking, which are all real, but the routing and recycling sides only matter once there is somewhere else for a lead to go.
Your traffic. Every partner. One system.
Three questions. You get the setup we would build for you, then pick a time.
How many leads do you send per day?




